"More diggers and cranes may be heading to Croydon, where plans for a £1bn project, led by a new Westfield shopping centre, has created a wave of interest.
Over 2014 the developers will hope to receive outline planning permission, and can then go about buying up the land they need.
Forward-thinking investors might want to take a punt soon, before buyers flock to the new hot spot and push up prices."
This is close, but not quite correct.
This will likely impact the ultra-premium sector of the market.